We talk about image. The most dreaded time of year is here. Many of you will wonder why we say that, when it is really the most desired: light, holidays, heat, beach, pool … and sales, which we are already enjoying at our concept store with our special prices. You do not lack reason.
The light and energy of this season make me feel much better. My body and my mind feel the need -for obvious reasons of temperature- to give way to more fluid garments, to different tissues and open footwear, without leaving aside for a moment the thrill of looking at myself in the mirror, look beautiful, comfortable, lightening the baggage that I carry over my body. Welcome summer.
Another hugh asset of this season of the year for every person who loves taking care of their image is the joy of purchasing -thanks to the sales and the new proposals– those items that are going to make a break in the year, for those days that begin very early and end very late.
All this is positive, right? But now comes the most dreaded time: the time to uncover our body without undressing.
Where do I have to go so that my eyes don’t suffer from early in the morning when I see what I have around me? I hope that this feeling is shared by many of you and that we are more and more the ones who loudly denounce ‘Enough of such vulgarity!’
Where is the criterion and common sense? At this point we have already realized that it is the least common of all senses.
We can not go to work or travel as if we were going to the pool or the beach.
We can not perfume since the morning as if we were going to a party.
We can’t use sportwear all day, unless we’re preparing for the New York marathon, then yes.
It’s alright wearing a larger or a smaller size, as long as that item gets the best out of you.
We can not take out all our accessories at the same time, let’s leave that for the Christmas tree.
We shouldn’t wear all the colors of the rainbow and all the flowers together during the summer, the light itself illuminate us well enough. Choose three colors maximum each time, please.
Not everyone has neither the same tastes, nor the same criterion, sensibility and way of living… Thank goodness! This is what makes us different and what I personally love: diversity, that’s why I love my job. Diversity, yes, vulgarity, no! Please let’s make this our battle cry of the summer.
I don’t want to finish this post without adding a note:
If you haven’t made yet your investment in those items for the summer, it’s time to make use of the sales to go to the best places, where you’ll find most quality, assessment, topicality, and therefor, beauty. Your savings deserve being well invested and you deserve to look your best, because everything that you consume and decide how and when to use is what defines your person: the clothes you wear, the hair salon that you go to, the cup you drink, the morsel you take to your mouth, the book you read, the music you listen to … In these places we’ll meet.
PD: in our concept store and shop online, ss16 discounts up to 50% off + Outlet 70% off + New arrivals.
Complete collections in our concept store.